Services Your website
Podiatry website design built for patients, owned by you.
A podiatry website should bring in the patients you want and make it easy for them to request an appointment. I’m Jim McDannald, DPM. I practiced podiatry for seven years, and now I plan and build websites one-on-one for private practices. You own the site and the domain.
Or start with a free Practice Visibility Scan, scored out of 100, with a 20-minute walkthrough call.
01Why it matters
What makes a podiatry website bring in patients?
When the design, the content and the technology work together, your website does a job for the practice. It should be fast, easy for any patient to use on any screen, and tied to results you can measure.
It should also position you as the local, trustworthy foot and ankle specialist, and help patients find information and take action.
Three problems come up again and again:
A website the practice doesn’t own
Some all-in-one platforms keep the site and the domain if you leave. When I build your site, both are yours.
Pages that could belong to any clinic
Templated copy and stock photos don’t build trust. I build pages around the care you want more of, with your own photos and your own voice.
No clear way for a patient to act
A patient on a phone should be able to call, request an appointment or find your office from any page.
02What I do
What does podiatry website design include?
Six pieces of work. I plan them around the care you want to be known for and the towns you want patients from.
A custom design that works on any screen
A fast site in your own branding that looks right on a phone, a tablet or a laptop, with real photos of you, your staff and your office.
- Your colors, photos and voice
- Readable text and buttons that are easy to tap
- Checked on phones, tablets and laptops
Pages for the care you want more of
Custom pages for the conditions and procedures you want on your schedule, such as heel pain, bunions, neuromas or ingrown toenails.
- Condition and procedure pages
- Doctor pages with credentials
- A page for each office
Trust signals where patients look
Board certifications, association memberships, patient testimonials and star ratings, shown where a new patient will see them.
- Board certifications and memberships
- Real photos of the doctors and office
- Reviews where a new patient will see them
Easy ways to book
Click-to-call, appointment request forms, and online scheduling where your practice system offers it.
- A phone number that calls with one tap
- An appointment request form
- A link to online scheduling, if your system offers it
Built to be found
Search-friendly structure and local details from day one, so the site supports your rankings in Google and Google Maps.
- Clear page titles and headings
- Fast loading on phones
- Old addresses redirected at launch
Yours to keep
The site, the domain and the content belong to the practice. Ongoing website care, with weekly checks and upkeep, is available after launch.
- The domain is in the practice’s name
- The content and photos are yours
- The site can move to another host
03A closer look
What does a strong podiatry homepage include?
Six parts, in the order a new patient looks for them.
Phone and booking at the top
A patient in pain should be able to call or book without scrolling.
A headline that says who and where
What you treat and the town you serve, in one line.
The care you offer
Tappable cards that lead to a page for each condition or procedure.
The doctors
Real photos, names and credentials. Patients choose a person, not a logo.
Reviews
Recent patient reviews, where a new visitor will see them.
Location and hours
Address, map, hours and parking, matching your Google Business Profile.
04The process
How does a new podiatry website get built?
Six steps, with you involved where your knowledge of the practice matters.
Plan
The Online Practice X-Ray shows which pages the site needs.
Content
I write the pages from a conversation with you, in plain language.
Design
Your colors, photos and voice, shown to you before the build.
Build
Built so the practice owns the site, the domain and the content.
Review
You read every page. I check speed, phones and forms.
Launch
Old addresses are redirected, so links and search results keep working.
05How it starts
How do I get started on a new website?
Free Practice Visibility Scan
A report on where your practice shows up in local search, scored out of 100, with a 20-minute walkthrough call.
Request the scanOnline Practice X-Ray
An in-depth review of your website and online presence, with a custom growth plan. Every practice I take on starts here.
About the X-RayDesign and build
I plan the site with you, one-on-one, build it around the care you want more of, and launch it on a domain you own.
See all services
06Results from podiatry practices
What podiatrists say about working with Jim
of patients at Gateley Podiatry told Dr. Gateley they found the practice on Google or Google Reviews.
Read the Gateley Podiatry case studyResults differ from practice to practice and from town to town.
“Within a couple of months of Jim’s planning and implementing a strategy to improve our website and online presence, 50% or more of our patients tell me they found us via Google or Google Reviews.”
Gateley Podiatry, Topeka, KS
“Different medical fields have different strategies that work to make money or to attract patients. Jim knows the different aspects of the practice and understands what works for podiatrists.”
Seiter Foot & Ankle Specialists, Conway, AR
07Questions
Website questions from podiatrists
- Service
- Website design for podiatry practices
- Done by
- Jim McDannald, DPM
- Covers
- Design, condition and procedure pages, trust signals, booking, search setup
- You own
- The site, the domain and the content
- First step
- Free Practice Visibility Scan
Do I own my podiatry website?
Yes. When Jim builds your site, the website, the domain and the content belong to your practice, whether you keep working with Podiatry Growth or not.
How much does a podiatry website cost?
It depends on how many pages you need, how much new content and photography is involved, and whether you want ongoing care after launch. Jim scopes the site with you after the Online Practice X-Ray and gives you the cost before any work starts.
Why is my podiatry website not getting patients?
The usual causes are a slow site that is hard to use on a phone, no pages for the specific care patients search for, no clear way to request an appointment, and weak visibility in local search. The Online Practice X-Ray includes a review of your website.
Can you improve my current website instead of starting over?
Often, yes. If your site is on a platform you own and control, Jim can improve the pages and structure you already have. The Online Practice X-Ray shows which route makes more sense.
Can patients book online?
Yes. Jim adds click-to-call and appointment request forms to every site, and connects online scheduling where your practice system offers it.
What happens to my Google rankings when the website changes?
Each old page address is redirected to its new page, so existing links and search results keep working. Rankings can move for a short time after a redesign. Jim McDannald, DPM, checks the redirects at launch.
Who builds the website?
Jim McDannald, DPM, plans the site with you and manages the build through launch. Podiatry Growth is a one-person consultancy, so you work with Jim directly, not an account manager.
08Related services
Services that work well with a new website
Already have a site that nobody looks after? See website care and hosting for podiatry clinics.
Offer shockwave, laser or PRP? See marketing for regenerative medicine podiatrists. Running a direct care or fee-for-service practice? See marketing for direct care podiatry.
From the blog: 7 steps to a better podiatry clinic website and how to optimize your podiatry clinic’s website.
Ready to talk about your website?
Tell me about your practice and what you want your website to do for it.
Talk to me about your website Or request a free Practice Visibility Scan